For the past 4-5 years the industry has talked about how Retal Media can significantly increase retailers' EBIT. However, today only a handful of retailers seem to be on the way to capturing the full opportunity. What are the reasons? 

The opportunity remains large for the overall sector, but retailers need to adapt their thinking.  

Join this private lunch briefing to explore the opportunities presented by retail media and discuss the current landscape with your peers. Take away deeper insights on: 

• In a cookie-less world, traditional advertising is struggling to keep pace: how can retail media fill those gaps?  

• How can you gather the full potential of retail media and what are the barriers still stopping deployment? 

• What are the steps to deploying retail media to its full advantage in your business?